Interest in Ayurvedic beauty surges, but 1 in 5 Indian consumers find it old-fashioned

Ayurveda, a centuries-old system of medicine originating in India, has witnessed a resurgence in popularity due to heightened consumer interest in self-care globally. Photo by Katherine Hanlon on Unsplash The latest research from Mintel reveals that 1 in 5 Indian consumers still consider Ayurvedic beauty practices to be old-fashioned. Over the last five years, between April 2018 and March […]

Vegan Fragrance Label Scent & Fire® Launches New Product, The Aphrodisiac Body Butta

Scent & Fire®, a clean fragrance label that blends wellness and cultural inspiration, is thrilled to unveil its latest creation: the all-new Aphrodisiac Body Butta. Photo by Content Pixie on Unsplash Scent & Fire®’s Aphrodisiac Body Butta is a luxurious body butter crafted with a sumptuous blend of whipped shea butter, cocoa butter, mango butter, […]